For Immediate Release
June 8, 2021
Contact: Libby Newman
NewmanL@aiada.org
Citrin Joins AIADA as an Affinity Partner
The American International Automobile Dealers Association is excited to announce that Citrin has joined the association as an Affinity Partner, offering the membership a robust set of solutions for managing porter, car wash, and valet pick-up and delivery operations. Their seamless integration into a dealership’s operational infrastructure lowers overhead, increases operational efficiency, increases CSI performance, reduces stress, and allows personnel to focus on improving revenue, profit, and customer experience.
“With a rapidly changing automotive retail marketplace, Citrin addresses one of the largest issues facing dealers today, providing staffing solutions to often overlooked, important customer-facing positions. Finding the right customer-facing staff is a real challenge today for large and small dealers. Citrin brings unparalleled valet, porter, and employee management services to our members,” states AIADA President and CEO Cody Lusk.
The new partnership gives AIADA members access to the company's full array of support services.
“While hourly, front-line, associates are often overlooked and labelled as non-revenue producing, they have a significant impact on a dealership's ability to operate to its potential,” states Joel Furno, Citrin’s founder and CEO. ”The amount of time and energy that we give back to department managers by implementing structured operations plans and fostering high functioning support teams creates many downstream positive impacts . . . from improved financial results and CSI to better a work environment and culture at each store. We’re thrilled to support the AIADA and leverage our expertise to help their members take their business to the next level."
Find out more about Citrin and what it offers AIADA members here.
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About AIADA: Established in 1970, AIADA is and continues to be the only association whose sole purpose is to represent America’s international nameplate automobile franchises that sell and service the following brands in the United States: Acura, Aston Martin, Audi, Bentley, BMW, Ferrari, Genesis, Honda, Hyundai, Infiniti, Jaguar, Kia, Land Rover, Lexus, Maserati, Mazda, Mercedes, MINI, Mitsubishi, Nissan, Porsche, Rolls Royce, Smart, Subaru, Toyota, Volkswagen, and Volvo. These retailers have a positive economic impact both nationally and in the local communities they serve, providing over 564,000 American jobs. Visit AIADA online at www.aiada.org.
About Citrin: Founded in 2006, Citrin provides expert porter, car wash, mobility services to automotive dealers across the country. Our mission is to help auto dealers achieve greater operational efficiency, improve both customer and employee experience, and to bring expertise in both technology and logistics to enable any mobility programs/enhanced services dealers desire in this rapidly evolving climate. Today we employ over 700 individuals, serve 75 rooftops across 10 states, and are quickly expanding our operational capacity to serve clients on a national basis. Visit Citrin online at www.citrin.co
