International Automakers and Dealers in America

Download the PDF of the 2021 Economic Impact Report

Executive Summary

International nameplate auto dealers do more than sell automobiles. They build communities.

542,000 Americans go to work at international nameplate auto dealerships every day. These dealerships provide stable jobs that endured through the highs and lows of 2020 and represent a $35.3 billion national payroll and more than half of all dealership employment in the U.S.

International nameplate auto dealers generate an impressive economic footprint across the communities they serve, including millions donated to local causes and charities and 552,000 indirect jobs. In 2020, they pumped $3.7 billion in advertising dollars into the national economy and sold $55.3 billion in parts and services to American consumers.

Despite the headwinds our industry has faced, international nameplate dealers have continued to sell the vehicles Americans want to drive. In 2020, 9,400 international dealership franchises sold 7.8 million vehicles to American consumers – a 55% share of the U.S. retail vehicle market.

Trade is a pivotal part of their story. International automakers operate 31 facilities across America, accounting for 46% of all U.S. auto production and the creation of 131,000 U.S. employees.

As the report demonstrates, the investment and growth of the international auto industry in the U.S. is proof of the benefits of an open economy that welcomes investment, competition, and innovation. Read the full report here. 

International Automakers and Dealers in America is a joint effort of the American International Automobile Dealers Association and Autos Drive America. 

Resources

  • Read more about AIADA's work on trade
  • Read the entire 2021 Economic Impact Report 
  • Share the report on your social media accounts with our social media toolkit
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