Dealer Teamwork joins AIADA to Provide Members with the Power of Online Centralized Content Distribution

Press Releases 04/01/19

For Immediate Release
April 1, 2019

Contact:  Libby Newman­­­­

Dealer Teamwork joins AIADA to Provide Members
With the Power of Online Centralized Content Distribution

Alexandria, VA (April 1) – The American International Auto Dealers Association (AIADA) today announced a new Affinity Partnership with Dealer Teamwork. Dealer Teamwork is an industry leader focused on saving hours and even days’ worth of work merchandising their inventory for digital channels with their patented platform, known as The MPOP®. It also has done more than improve speed-to-market; it has improved the quality of advertising and website traffic by allowing dealers to push relevant transactional data to their linked marketing channels instantly.

Cruise Control Pro, a feature of The MPOP®, takes this speed-to-market to levels never seen before. Dealers leveraging The MPOP® never again have to worry about being without specials, incentives and offers on their website, search engine marketing, social media and in email campaigns. Cruise Control Pro may be the most proactive and accurate member of your marketing team.

“In today’s hyper-competitive new car market, Dealer Teamwork powers dealers to make real-time changes to their online merchandising efforts,” said AIADA President and CEO Cody Lusk.  “Dealer Teamwork has solved the number one problem in automotive digital marketing--coordinating offers across marketing channels in real-time.

“There is no comparison--the MPOP® is a game changer,” states AIADA Chairman Howard Hakes of Hitchcock Automotive Resources. 

Sean Stapleton, Dealer Teamwork CEO, added: “I’m thrilled and honored that Dealer Teamwork was selected as the exclusive digital marketing partner in AIADA’s Affinity Partners program!  AIADA has provided essential guidance and support to dealers for many years, and as the automotive industry navigates uncharted waters and new challenges ahead, dealers will need to rely (even more than in the past) on organizations and companies that they can historically trust.”

AIADA researches hundreds of companies serving the automobile industry and selects only those that provide the highest value and quality products, sales, and services to participate in the Member Benefits Program as an Affinity Partner. For more, visit To learn more about Dealer Teamwork, visit


Libby Newman                                    Sean Stapleton

(703) 519-7800                                   (888) 723-8516 option 4               



Established in 1970, AIADA is and continues to be the only association whose sole purpose is to represent America’s international nameplate automobile franchises that sell and service the following brands in the United States: Acura, Aston Martin, Audi, Bentley, BMW, Ferrari, Genesis, Honda, Hyundai, Infiniti, Jaguar, Kia, Land Rover, Lexus, Maserati, Mazda, Mercedes, MINI, Mitsubishi, Nissan, Porsche, Rolls Royce, Scion, Smart, Subaru, Toyota, Volkswagen, and Volvo. These retailers have a positive economic impact both nationally and in the local communities they serve, providing over 577,000 American jobs. Visit AIADA online at

About Dealer Teamwork

Dealer Teamwork is one of the fastest growing SaaS companies creating first-class solutions for the retail automotive industry. Dealer Teamwork created the automotive industry's first MPOP®, a patented Merchandising, Personalization & Optimization Platform. The platform creates a significant competitive advantage for dealers by distributing their transactional data to more in-market shoppers effectively and efficiently. For more information please visit

Dealer Teamwork's headquarters is in Eden Prairie, Minnesota, and services an international customer base from offices in California, Colorado, Florida, Massachusetts, Nevada, New York and Texas.