News & Events
AIADA provides its members with the information they need to be engaged and effective advocates for the international nameplate auto industry. See below for information on events and webinars, Beltway Talk podcasts, press releases, and publications—including AIADA's daily e-news digest FirstUp, quarterly magazine AutoDealer, and the Chairman's Blog, Invested in America.
Upcoming Event
A Reveal of the 2023 Google Dealer Guidebook
Angie Cucco, Senior Automotive Strategist at Google will cover: A Look at the Evolving Automotive Landscape; How Google Can Make You Money; and Steps to Achieve Your Business Goals.
Guidelines for Successful Participation Accounts in Today’s Economy
Casey Lytle, Assistant Vice President and Reinsurance Analyst for CNA National will discuss: Inflation considerations driving increased service activity; Supply chain constraints impacting vehicle sales and sourcing repairs; and Supplemental changes to bolster your participation account.
What is Total Search™ and Why Is it Important?
Sean Stapleton, CEO and Co-Founder of Dealer Teamwork discusses how to integrate paid and organic search efforts to improve visibility, clicks and conversions as well as: Leveraging Total Search through integrating Social, SEO, SEM, Data and Data Tracking (GA4); How to utilize your first party data and live in a cookieless world; and How to use Total Search to drive a one-up advantage.
How to use AI to Find and Win More Car Buyers
Join experts from Podium as they dig into ways your dealership can leverage the latest technology to find and win new buyers.
Interest Rate Market Update and Managing the Risk
Join Bank of America experts, Marisa Carnevale-Henderson, Senior Vice President/Market Executive and Jacob Lerner - BofA Securities, as they discuss: The challenging and ever-changing interest rate market and macroeconomic environment; Managing and minimizing risk; and Dealer group trends.
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