May 19, 2015 at 10:00 am
World Wide Web , Register Online, ,
Join AIADA and its Affinity Partner, Dealertrack, on Tuesday, May 19th at 10:00 a.m. EDT and 4:00 p.m. EDT for a free webinar titled “Engaging Millennials on How They Want to Buy a Vehicle: Developing a Digital Retailing Strategy.”
There are more mobile phones than toilets, toothbrushes, and light bulbs around the world. And millennials live and breathe for their smartphones and tablets. So what does this have to do with selling and servicing cars? Simple: not delivering a better mobile-enabled, online, and in-store digital retailing experience for millennials will result in lost sales and profit opportunities. This webinar will focus on the latest millennial vehicle buying patterns and how your dealership can deploy a digital retailing strategy to effectively engage this very important demographic.
Who
Hosted by Jason Barrie, Sr. Director, Market Performance, F&I Solutions at Dealertrack. Jason joined Dealertrack Technologies in 2005 and is Sr. Director, Market Performance for Dealertrack’s F&I Solution team.
Registration is open to the first 150 individuals who register. Participants do not need to be a member of AIADA to register.
When
Tuesday, May 19, 2015. Sessions held at 10:00 a.m. EDT and 4:00 p.m. EDT.
